The Team

John McAvoy is currently a Nike sponsored triathlete however he was previously a high profile armed robber who has found redemption through the power of sport. Having broken both British and World records whilst in prison he is now forging a new life as an endurance athlete and speaker who is committed to using his story of rehabilitation to help and inspire others to change their lives for the better.

Terry Williamson

In Search of Brilliance

Terry and John met whilst John was still in prison and on day release at a local gym. John was always looking for any edge he could gain and initially worked with Terry on some of the psychological and mental aspects of performance for the upcoming European Indoor Rowing Championships. A resulting Bronze medal was just the beginning and now they are great friends. Terry continues to support John in his athletic pursuits and they work closely together to help and inspire others to change their lives for the better.

www.insearchofbrilliance.com

Chris Howard

Chris at Think Inc helped John back in the beginning to get his incredible story out via a website/blog and is now the creative talent behind his growing story and online presence.

www.thinkincorporated.com

Twitter

Instagram

  • Listen to @trewrussellbrand and myself talk all things #powerofsport #youngpeople #politics on this episode of #UnderTheSkin 🙌🏻 🎙️Spotify: spoti.fi/2BsfuGx
🎧 Web: bit.ly/2SCTCSJ
🍏 iTunes: apple.co/2teSmXG
    313    Listen to @trewrussellbrand and myself talk all things #powerofsport #youngpeople #politics on this episode of #UnderTheSkin 🙌🏻 🎙️Spotify: spoti.fi/2BsfuGx 🎧 Web: bit.ly/2SCTCSJ 🍏 iTunes: apple.co/2teSmXG
  • Never underestimate the impact you can have on others 🙏🏻#positivevibes #service #helpingothers #givingback #life #changinglives
    649    Never underestimate the impact you can have on others 🙏🏻#positivevibes #service #helpingothers #givingback #life #changinglives
  • I don’t buy into celebrity I buy into people. Sitting down with @trewrussellbrand was an honour for the simple fact i respected him as a person. The talk we did on #UnderTheSkin covered lots of subjects from Sport, Politics, and giving young people opportunities to be successful in their lives. 🎙️Spotify: spoti.fi/2BsfuGx
🎧 Web: bit.ly/2SCTCSJ
🍏 iTunes: apple.co/2teSmXG

#powerofsport #sport #sportforsocialchange #politics #life #youngpeople #change #mindset
    746    I don’t buy into celebrity I buy into people. Sitting down with @trewrussellbrand was an honour for the simple fact i respected him as a person. The talk we did on #UnderTheSkin covered lots of subjects from Sport, Politics, and giving young people opportunities to be successful in their lives. 🎙️Spotify: spoti.fi/2BsfuGx 🎧 Web: bit.ly/2SCTCSJ 🍏 iTunes: apple.co/2teSmXG #powerofsport #sport #sportforsocialchange #politics #life #youngpeople #change #mindset
  • I see being able to physically exercise as a huge privilege @menshealthuk. One day my body won’t allow me too push it as I do today. Make the very most of the body you’ve been blessed with, as it’s the most precious thing you will ever own 🙌🏻 #body #training #exercise #sport #life #positivevibes @fulhamreachboatclub
    510    I see being able to physically exercise as a huge privilege @menshealthuk. One day my body won’t allow me too push it as I do today. Make the very most of the body you’ve been blessed with, as it’s the most precious thing you will ever own 🙌🏻 #body #training #exercise #sport #life #positivevibes @fulhamreachboatclub

Gallery

  • 2018_Nike_NBAL-JMAC_Jacqui-J-Sze_Photography_RET_025
  • IMG_0425
  • 2018_Nike_NBAL-JMAC_Jacqui-J-Sze_Photography_RET_003
  • 2018_Nike_NBAL-JMAC_Jacqui-J-Sze_Photography_RET_005
  • 2018_Nike_NBAL-JMAC_Jacqui-J-Sze_Photography_RET_007
  • 2018_Nike_NBAL-JMAC_Jacqui-J-Sze_Photography_RET_013
  • 2018_Nike_NBAL-JMAC_Jacqui-J-Sze_Photography_RET_018
  • 2018_Nike_NBAL-JMAC_Jacqui-J-Sze_Photography_RET_020
  • John McAvoy-0111
  • John McAvoy-0137 copy
  • John McAvoy-0363
  • John McAvoy-0341
  • 2
  • 1
  • 5
  • 6
  • 3
  • 3c4a4718
  • 4

Brand Partners

John is always looking for interesting and challenging sponsors to join him on his journey. To enquire about helping john please contact him here.

Contact John

Get in touch

Stay Connected

We love to hear from people, so if you’re looking to work with us on a project or just want to send us some love, please do say hello!


Name*

Email*

Message*